Knowing what to write about is just as important writing itself, what do I mean? I'll tell you, for most people they have a confliction on what kind of content they want to put out, it's easy to get fixated on that and loose sight on the most important thing Which is making an impact on humanity, people are looking for help and they are looking for it everywhere especially on the internet. During the pandemic alot of people where consuming content like wild fire and one thing I found quite interesting is the amount of "how-to's" content that were being sold.
I saw a scenario where a working class couple that never used to be at home pre- pandemic invested in purchasing a how to stop shouting tutorial, apparently they couldn't cope with all the chaos that came with having so many kids at home at the same time. My point is people will consume any content they find helpful at the time.
So Incase you thought you needed permission to start, here it is you need to start today, nobody has ever been great at anything on their first day but a ton of people achieved greatness by putting in the work.
Start today, start now and be great